Louis Columbus uses his blog to convey top trending technological and economic issues impacting enterprise software consumers. “A Passion for Research” tracks that information to better serve enterprise software consumers impacted by CRM today, reinforcing Columbus’s overarching mission to provide a blog “focusing on the intersection of technology and trust”.
According to Chris Bucholtz, Editor of CRM Outsiders, “[Louis Columbus] is great at pulling out the important data from the avalanche of reports from major research firms and spelling it out and he has an inclusive view that includes ERP, sales, cloud computing and other areas that are critical to modern CRM.”
In this increasingly tech-driven era where technology cynicism can fringe upon consumers’ trust, Columbus acts as the forward-thinking analyst to oversee how enterprise software is being used today and how that software is impacting (or is predicted to impact) consumers. His passion for technology and flair for industry perceptiveness is what keeps him on the cutting edge of CRM and ERP software.
Columbus brings his expertise to a numerous technology industries including Gartner, Gateway Computer and Toshiba America and currently, Cincom. He has also been welcomed by several universities to present on forefront issues affecting the enterprise software industry.
Recently, Louis Columbus was invited to speak as a keynote for the upcoming Microsoft Dynamics AX Industry Summit 2.0 to take place February 11-14, 2013 where he will speak about “Ten Strategies For Making Manufacturing Pay In Challenging Times” and “How to sell into A&D”.
“Fortunately for all of us, Louis’s passion is for research into enterprise software – and especially CRM – and the cloud,” said Bucholtz. “The results are great summaries of research firms’ predictions and forecasts coupled with Louis’ own cogent commentary on what’s going in and what it means.”